Reason: A great way of stimulating blood flow, hair growth and massaging/relaxing to your scalp. Go in different directions.20 times. Could help with flaky/itchy scalp.

DO NOT BRUSH SCALP OR SHAMPOO PRIOR TO HAIR COLOR. You remove the acid mantle that protects the scalp, when you shampoo or brush your hair prior to coloring your hair.

#2. When you get out of the shower, do not wrap your hair in a towel or turban  for more than 5 minutes.

Reason: Your hair has just been conditioned and the towel/turban will open the newly closed (conditioned) cuticle and create hair roughness (draw out the moisture). Thus the hair could be more difficult to style and will not dry smooth and will have a dull frizzy look.

#3. After towel drying your hair take the same towel or a paper towel and blot or wring your hair again.

By doing this additional drying will pull out more moisture without roughing up the cuticle. This will also ensure that your hair will dry faster and with less heat and increase strength and shine.

#4. Prior to drying your hair apply a serum that helps the cuticle to remain closed, thus allowing better  detangling. Secret: 3 pumps of serum in hand, rub hands together and apply in downward strokes from mid-shaft to ends. Use less for shorter hair. DO NOT APPLY TO SCALP. 2pumps when hair is almost dry or before flat ironing. 1 pump as a shine finish, downward motion from mid-shaft to ends.

Brazilian Blowout or the right styling products

#5. Only shampoo your hair maximum every other day, minimum every third day.

Hair is a fiber just like your cotton T-shirt. Imagine washing that T-shirt every day. It would fade and disintegrate in a matter of months. Just think, now you can afford a more luxurious shampoo and conditioner.

#6. This is a great suggestion for the use of those unused shower caps from all of your vacations. Next day after you have shampooed and conditioned/moisturized your hair, you may have Bed Head. Turn your shower on and stick your hands in the water. Rub them through your hair where you have BH. Only a little moisture is needed. Put the shower cap on. The heat from the shower and the moisture inside the cap will help to reconfigure your hair. When you go to blow dry it will be easier to get rid of the BH and be able to aerate your hair at the scalp. The moisture in and on your hair reinvigorates the hair styling products and should allow for easier styling with just the tiniest amount of additional product.

Try these suggestions and let me know!

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Impressive if I must say so….

• 1909 -(over 100 hundred years, yowsa!) Eugene Schueller, L”OReal’s founder created his first hair dye formula named Aureole, using a concoction of non-harmful chemical formulations. the hair dyes were a real breakthrough of subtle shade ranges versus the bright and artificial look of other methods on the market.
• 1929- to out bid the competition, Schueller looked for ways to develop a non toxic dye that could penetrate the hair’s fiber. Using a previously registered patent, he compounded a group on fast penetrating dyes called paradiamines, called Imedia.
• 1952- I guess somewhere in between these 2 time frames L’OReal Professionnel was created and by this time more patents revealed a direct dye solution, called Re’ge’ Colour.  Are your eyes glazing over yet? This innovative formula allowed the dye to sit on the hair surface with the fadage occuring after 6-8 shampoos. These also proved to be easy color applications for professionals.
• 1978- We are getting to the core of this info now! GROUNDBREAKING TECHNOLOGY…. L’OReal  designs the FIRST haircolor  that protects the hair while it colors it! It’s again, another new patent for Ionegene-G which penetrates through the cuticle and cortical layers to the core to protect them during and after the tinting process. The color formula to benefit from this is known worldwide as Majirel.
• 1986- The  first demi-permanent tint solution Diacolor. Contains no ammonia, as do the traditional permanent oxidative dyes. But it could only BLEND away up to 50% white hair.
• 2004- We are getting closer! This is when the inhalation factor for colorists/stylists could improve in the work place. Platinium Lightner, a paste versus the dusty powder lightener/bleach came on the market the market has been revolutionized with the FIRST LIGHTENING PASTE! this paste is protected, count them not 1, 2, 3 0r 4, but 5 patents. It leaves the hair softer, shinier and preserves the hair using Nutricide(TM). No more dusty powders, yeah!
• TODAY there are over 628 patents, 5000 new formulas every year and advanced research has synthesized 120 molecules. this is where INOA enters center stage! INOA ( Innovative No Ammonia) first permanent NO AMMONIA hair dye/tint. And it is BEAUTIFUL!!!!!!

WHY DO I LIKE LOVE IT?

I have to tell you that I saw “my”,  ok,  INOA haircolor on a client last weekend on a cloudy gray day.  the color was so natural, it looked like it grew out of her head. Both friends commented on her color, prior to me saying anything. It felt like I was experiencing telepathy between the 3 of us.

The color coverage of up to 100% is a real statement. INOA colors white hair as well as any traditional tint. Because of the oil-delivery system INOA tint does not stain the hairline facial skin. I no longer have to put a protectant around the face. Oh so nice for both the client and myself.

The shine is unbelievable wherever the color is placed, like at the roots and then if you pull it through the ends (at the right times).

The silky feel of the hair does not require additional conditioning after the cleansing shampoo. Wow, the best feel.  the stylist should let clients  feel their hair for softness and silkiness while their hair is wet. 

I’ll be interested to report back  you my findings about whether the the hair goes back to  virgin-like  after 5-9 tints.

I think as long as you have a knowledgeable colorist who can translate your color formula from one color line to the next, I say INOA is worth the extra cost. Switching within L’OReal color lines is so easy.

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The review! Ok, you saw Maryanne’s hair before and after the Brazilian Blowout. She had soft but very frizzy hair, with a strong wave pattern on front hairline. To say the least Maryanne had perfect hair for the BB.  The PWBE president of our local chapter told me that Maryanne walked into the PWBE meeting looking beautiful and confident. I have to agree with with the assessment of looking beautiful and confident, as I have felt that way after having my BB.

What’s cool about getting a BB  is that after each consecutive treatment you can wait even longer to get the next one. The clincher is , is that you basically have to wear your hair in a similar long length each time you have the Brazilian Blowout. Don’t always surmise that the BB is a conditioning treatment if your hair is tinted, highlighted or sun-drenched, etc. You still need to do a conditioning treatment after the 2nd BB.  The way to tell is if you get tiny little frizzies after the BB. A conditioning by you or your stylist should do the trick. Even if the B Blowout does not seem to take the first time and it’s redone, just do a conditioning treatment after for a longer lasting and silkier look.

The stylist can flat iron your hair either straight from the roots down or bump it up from the scalp and curve the length for a fuller finish, less stick straight. That’s the way I like it, the hair then has more volume, though the swinginess is the same.

After 1st BB, I was able to bump bangs and curve ends.

I say get a BB. The competing Keratin Process has a small amount of Formaldehyde in it and you cannot tie it back, put clips in it or wash your hair for 3 days. I have never used this treatment, but I have seen that it makes the hair “stick straight” for longer than the BB, if that’s what you want. Remember that the Brazilian Blowout is a SMOOTHING treatment. Enjoy.

PS. Style Like A Pro DVDs DO teach you how to improve your hairstyling skills. Consider ordering now. I’m here to help!

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There has been a whole lot said about the flatiron and I am one of the few artists that DEMONSTRATES interactively in the Style Like A Pro DVDs, how and why you use the flattiron/straightener.  Enough said, just try the a DVD you’ll like it.

#2 product is the BRAZILIAN BLOWOUT mid 2000’s.

That’s what I’ll talk about tonight. But let me Mention #3.

#3 product is INOA HAIRCOLOR the color of the future IS HERE!

These are the 3 products that have made styling for YOU easier, prettier and healthier. I’ll talk about this product in my next blog.

So back to the BRAZILIAN BLOWOUT.

How has it changed the styling process?  When the BB first hit the market, it had a nasty formaldehyde smell to it. You had to use a big fan to work with the product. Now, thank goodness, no more formaldehyde, which makes the 90 minute process  easy for the client and stylist.

• It cuts  your blow drying time in half.
• It creates a silkiness and shine to your hair. No more frizz. Yeah!!!!
  

  Maryanne's hair prior BB

• It lasts upwards of 3-4 months, depending on how often you shampoo your hair.
• “The Brazilian Super Nutrient Complex and a proprietary polymer system can actually improve the condition of the hair by creating a protective protein layer around the hair shaft to smooth the cuticle.”

Procedure:

1. First, the hair gets shampooed 3-5 times to make certain the cuticle is open. Squeaky, squeaky clean. Almost tangly clean.
2. Next, the stylist does tiny partings to brush on the product from just beyond quarter inch from the scalp throught the ends.
3. Thirdly, the hair is blown dry using a round brush or a bristled flat brush, always aiming the dryer down the cuticle. Make certain the hair is bone dry, no coolness to the hair shaft.
4. Fourth, smooth the hair with a flat iron up to 450 degrees, bumping the hair at the scalp as stated in Style Like A Pro DVDs.  Smooth and curve the hair shaft. this is to be done if you don’t want the severe straight and flat look.

So soft and silky

Ahh, look at how shiny

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“Style Like a Pro
Veteran hairstylist Sandra Taylor-Furst guides viewers to hairdo nirvana in this ambitious self-help series, which uses amateurs to demonstrate how to accomplish fashionable, everyday styles, from short dos to past-the shoulder lengths. Spread out over eight individually sold discs, the presentations are dry and to the point, which is probably the most helpful way to impart this information— anything busier would detract from the lesson.
Shelf Talk: Homespun how-to videos have become lost in the era of digital delivery and online educating, but each 25 minute, two-part hair-styling video is accessible, low-tech and modest enough to make it appealing to those who aren’t necessarily looking for a fabulous, Hollywood-style hairdo. —B.McC.”

Color, NR, styling class time 20-25 minutes, eight discs, DVD $14.95 each
Extras: none
Director: Patrick Mulvey
First Run: DVD premiere

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My mom is who I should have been relating about all along.  And believe me our relationship reaches deep and sometimes murky.  I love her to the nth degree, but we are total opposites. Or, maybe we are so alike we butt heads. Only a good counselor (on my part) knows for sure!

My mom can no longer drive due to her license being taken away at age 84 for the safety issue of Macular Degeneration. She can only see through the periphery of each eye. My mom can read with glasses, a magnifier and under full spectrum lighting. My Mom goes about her day as if she is fully sighted, never a complaint about it.

But, what does this have to do with hair?

Determination, focused on a goal of looking good and feeling younger at heart. E.L. has always gotten her hair done early in the day, every 2 weeks before the 60’s hit.  Now she goes for a haircut and color every 4 weeks. Now how does she get there? Sorry to say I live in CA and she lives in PA, so I cannot take her to the stylist. Yes, it’s a small town, but it is way too far for her to walk. Can her brother come and take her? Sure, but at 8:30AM, she needs him for more non-routine appointments. Mom has worked her magic to stay feeling young at heart.

So what happened?

Mom’s hairdresser has been picking her up every 4th Thursday on her way to work. And the day before her appointment Mom calls the county bus system to arrange to be picked up at the salon to come home, feeling younger and looking better! Now that’s what I call integrated independance! It takes a village to support us all.

My Conclusion….

• We can never take any body part for granted. Eat, sleep well and exercise mind and body.
• Make lemonade with lemons. You know what I mean.
• Sweeten our life by being lovingly involved in others lives.
• Always find the time to care for our hair and this action will keep us looking and feeling younger!

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DATE: 07/23/07
CONTACT: Sandra Taylor-Furst, 925-938-4900, taylorfurst [at] stylelikeapro [dot] com

WALNUT CREEK, CA: Just about every woman owns a blowdryer – but very few women know how to use their blowdryer to achieve perfect, salon-quality results. Even fewer have the time or money to visit the salon whenever they crave an impeccably-styled, blow-dried mane. And worse, the misuse of a blowdryer can lead to hair damage, dry skin, heat rashes, and a hopelessly tattered coif.

“Of all the health and beauty items in a woman’s bathroom, the blowdryer is far and away the most misused and misunderstood,” said Sandra Taylor-Furst, a leading San Francisco-based stylist and master colorist. Over the past 20 years, Taylor-Furst has treated celebrities, fashion models, working women, and just about every different hair-type and hairstyle. The one common denominator between her clients was the misuse of the blowdryer. “A blowdryer is a remarkable tool for shaping, styling, and controlling your hair – but used incorrectly, it can virtually destroy your hair. A shockingly large percentage of my clients would come to me in tears, pleading with me to undue blow-dried hair damage.”

With this in mind, Taylor-Furst created Style Like A Pro – an eight-piece instructional DVD collection that reveals the secrets to a safe, perfect, salon-quality blow-dry. This inspirational self-help DVD collection teaches women how to eliminate “bad hair days” and reveals the styling secrets she’s learned as one of the top beauty experts in San Francisco.

“Men don’t really appreciate how much time and energy women put into looking beautiful and styling their hair,” said Taylor-Furst. “Style Like A Pro teaches women of all ages and hair-types how to protect their hair, save money, save time, and still look fabulous!”

Viewers will also learn how to use shampoos and conditioners for optimum hair health; how to work with a paddle brush and other brushes to eliminate frizziness; how to use a ceramic flat iron safely and efficiently; and much more.

For interview opportunities with Sandra Taylor-Furst, please call 925-938-4900, or Click here to contact us

###

About Style Like a Pro and Sandra Taylor-Furst: “Style Like A Pro” is a sole proprietorship of San Francisco Bay-area stylist and master colorist Sandra Taylor-Furst, who has worked in the beauty industry for over 20 years. For more information about “Style Like A Pro” or Sandra Taylor-Furst, please visit www.stylelikeapro.com

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What grows out of our head and has the potential to be the color of a banana?

You got it! Our hair. The cuticle and cortical layer of each hair is yellow. Darker the natural hair the darker the yellow and the lighter blond you are naturally, the paler the yellow. OK, so we aren’t all walking around looking like yellow finches.

What makes our natural hair brown, red, blond or black?

There are 2 colors of melanin stored inside of the cortical layer, called Hue-melanin and Pheo-melanin. One is a red melanin and the other is black. The darker our natural hair the more black melanin you carry in the cortical layer.  But, that does not mean the pale ashy blond has no black melanin, it just means that Hue and Pheo are paler. The black tends to be a shades of gray and the red is a flatter red. No not pink!

So why does our hair tend to have this red or gold tone to it?

Because the first melanin to dissipate when hit with heat or H2O2 (peroxide) is the black melanin. So, we are left with red melanin inside a yellow cutical and cortical layer. and what does red + yellow = ORANGE! Different shades of orange from dark red brown to orange gold to gold to yellow.

What if I don’t want any warmth in my hair?

Good luck! Stay out of the sun, by living in a cave. Who doesn’t look good with a little warmth in their hair ,eyes or body? Warmth is what your hair donates to living, except for black or pale blond hair. So these are things I suggest:

• Shampoo and blowdry your hair every 2nd or 3rd day.
• Wear a hat when in the sun.
• Use sunscreen hair care products. (ask me I’ll investigate for your hair type/price range)
• Ask your colorist to combine a green. neutral and blue based tint to do your brown hair.
• Lastly, Understand your own hairs color donates THE WARMTH!
• Hair color put on by you or the colorist only controls, uses or lightens the warmth you donate.
  

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